Trending in MENACoffee trendsCheck claims first
Protein Coffee
Creators add protein powder or a protein shake to their coffee, iced or hot, and share the recipe. Already picking up in KSA.
KSA, Egypt, on TikTok and Instagram
The idea for Nescafé
A gym-friendly iced coffee made with Nescafé 2in1 no added sugar and a protein shake.
Product: Nescafé 2in1 (no added sugar)
Watch out: Needs health claims that Nescafé has approved before anything is posted.
Nescafé fit
68/100
High fit
High fit
Trend score worldwide
69
Trend score in MENA
34
Right now
SteadySeveral weeks left